Google Analytics Essential Training

I have completed Google Analytics Essential Training. Google Analytics is the industry standard for web analytics. This powerful tool provides the means to track, analyze, and report on site visits, marketing goals, and ad revenue generated from your site. This online video-based course is offered by LinkedIn Learning (formerly Lynda.com).

Google Analytics Essential Training

View Certificate of Completion


Google Analytics Essential Training

Topics Include the following:

  • Setting up an account
  • Installing the Google Analytics tracking tag
  • Working with essential reports
  • Using annotations in analytics reports
  • Graphing data over time
  • Cleaning up data with inline filters
  • Creating and applying persistent segments in reports
  • Determining the location, demographics, and interests of your users
  • Using acquisition reports to determine where your users are coming from
  • Working with behavior reports
  • Visualizing funnels with Goal Flow
  • Setting up goals

This training opportunity is a supplement to our typical WordPress Dressing offerings.


If you would like to learn WordPress development as part of a group of like-minded web developers, join Boston PHP Meetup and sign up for WordPress Dressing, Season 3.


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