The Power of Networking and Engagement is the second of five modules in the How to Build an Advanced Twitter Strategy course. This online training is offered for free at HubSpot Academy. I have completed this second module.
This course is supported by Boston PHP Meetup and its virtual self-study group initiative called Web Apprentices. Learn more about this initiative.
This video-based course will help you learn how to build an advanced Twitter strategy. The goal is to attract more followers and increase retweets, traffic, and — most importantly — sales.
Module #2
Overview
“Networks like Facebook are making a move toward more group and private conversations. However, Twitter is the undisputed leader when it comes to brands and consumers having equal footing and clear, direct means of communication. That’s the power of Twitter. Savvy marketers use this openness to create meaningful networks. As a result, these networks include engaged users, ecstatic fans, and carefully researched prospects.”
The Power of Networking and Engagement includes the following topics:
- Networking to build brand and influence
- Delivering stellar customer service on Twitter
- Managing crisis on Twitter
- Quiz yourself (10 questions)
How to Build an Advanced Twitter Strategy
I have completed the following modules in this five-lesson, three-hour course:
Boston PHP
Boston PHP is the largest education-focused Meetup in New England with more than 3,800 members. Our mission is to engage members in continuing education efforts. As a result, we offer services beyond in-person meetups. A cornerstone of our member engagement strategy is this virtual self-study group initiative called Web Apprentices.
If you would like to learn social media marketing strategies as part of a group of like-minded web developers, join Boston PHP Meetup and sign up for the next Social Side Dish self-study group.
Gene Babon
Gene Babon is a team leader, project manager and web developer who is actively seeking next management-level opportunity. Learn more at Pick a lane. Keep driving.
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