Social Side Dish

Social Side Dish is a virtual self-study group offered to members of Boston PHP Meetup.

Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. The major social media platforms are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat.

Social Side Dish

Opportunities and Compensation

Currently, Indeed lists more than 300 job openings in the Boston metro area that mention social media in the job description. Social media ranks #22 on the list of most in-demand technical skills according to the latest analysis by Beantown Web.

According to Built in Boston, the average Social Media Manager salary in Boston is …

$81,000+

According to Glassdoor, the average Social Media Manager salary in Boston is …

$64,700+

According to Indeed, the average Social Media Manager salary in Boston is …

$57,800+

Snapshot of the Average Social Media Marketer

  • Millennial (29-43 years old)
  • Woman
  • White
  • College-educated (studied journalism or marketing)
  • Has no formal education in social media
  • Has 5 years of social marketing experience
  • Works in-house
  • Makes a salary of US$67,585 plus a US$6,470 bonus
  • Gets 3 weeks paid vacation per year
  • Loves her job

For additional information access Hootsuite’s 2023 Social Media Career Report.

Boston PHP Training

Boston PHP Meetup has offered five complete seasons of virtual self-study group training. The most recent training opportunity, Season 5 (called HubSpot World Certification Week), concluded May 13, 2022.

Look for Season 6 to begin in Fall, 2023.

Gene Babon

Gene Babon is a team leader, project manager and web developer who is actively seeking next management-level opportunity. Learn more at Pick a lane. Keep driving.


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